Event Rewind: 7+7+7=Lucky in Love

Brides all over the world have been waiting for this very lucky day to say I Do – and I had the pleasure of coordinating this very special wedding for one Lucky Bride.



When she circled July 7, 2007 on her calendar as her wedding day, Joella felt certain this most coveted of dates would bring her good fortune. And as anyone who has ever planned a wedding knows, a bride can use all the help she can get to ensure her big day goes off without a hitch.


With the lucky number seven on her side, Joella began planning her wedding with a classic style in mind, the color pink dominating the decor. The industrious bride-to-be secured her location and ordered her invitations as she proceeded to check off items from her to-do list with ease. Everything seemed to fall into place.


It appeared fate was on her side...at least, until four months before the wedding. That's when a phone call delivered the unthinkable news that the hotel where the nuptials were to be held had been sold. And the new owners were shutting it down for renovations, effectively stripping away the any hope of drama-free nuptials.


Luckily for Joella, Simple Events LA stepped in and helped turn her stroke of misfortune into an opportunity. After quickly setting up a tour of venues that surprisingly had openings on the popular date, the bride decided on the newly remodeled Sofitel Hotel on Beverly Blvd.


The chic location set a new tone for the event and the pale pink color palette that had been selected for the previous venue was replaced with a vibrant fuchsia. Black and white accents further amplified the modern feel of the Sofitel.


In response to the bride's fascination with the ballroom carpet, our resident invitation designer was able to recreate the look and feel in a new set of custom-designed invitations. After all was said and done, Joella realized that losing that first venue and teaming up with Simply Events LA had quite possibly been the biggest stroke of good luck she'd experienced throughout her entire wedding planning process. Except for meeting her husband, of course.

A few details in pictures:
All photos taken by Christine Farrah

The Invites

The Program:

Table Number



Venue: Sofitel Hotel
Wedding Coordinator: Simply Events LA
Invitation and Wedding Stationery: Simply Events LA
Photographer: Christine Farrah

Back to work...in Production that is

I promise a detailed wedding post is coming. Right now i am just trying to get myself in the habit of daily entries. Sooo here is today's entry. I am back to work...in production that is.



I know this is the blog about event planning - however that's not the only thing i do!! Im also a Talent Executive for a production company that streams concerts live on the internet. More on them later



Today I am back at work and have 13 shows over the next 4 months that need to be booked w A and B list singers that have current music and need or want the exposure.



Easy and fun job? - not always not so much...best part about it the travel. Im racking up quite a few airline miles---woohooo!!



Okay im off to a production meeting - stay tuned - there may be a second post for the day

Simply Events LA goes to Puerto Rico.....

... to plan a wedding. I will be blogging from Puerto Rico this week as we near the wedding day of a very special client - my baby brother. For the last eight months I have been planning the destination wedding for my brother Derick and his fiance JaMelle; this Sunday they will tie the knot at the beautiful Wyndham Rio Mar.

Stay tuned i will have plenty to blog about and lots of pictures.
Sneak peak into some of the details:
- A welcome newsletter for all the guest outlining the weekend activities, places to go, and a mini spanish dictionary
- A sweet treat that will lead all the guest to thier tables
- "Tee" time for the guys and Mimosas for the ladies
There's plenty more to come and i cant wait to share

Adios

New Year's Resolution for my blog

So, last year I started the blog and promised to make an entry everyday.....it didnt happen. To my credit there are a lot of drafts that i started and never got around to publishing. This year I am making it a goal to publish at least 3 entries per week.

The Blog will be a look into my everyday life as an Event Planner, Talent Executive, Friend, Sister and Daughter

Sit back, relax and enjoy :)